Authenticity is not a part of system selling. Systems and sales plans focus on the selling process... big mistake. Authentic people create buying atmospheres where the potential customer recognizes how they benefit, how they profit, how they produce...
Remember... "People don't like to be sold, but they love to buy!"
Authenticity of any sale is not in the system or plan ... it's in the salesperson. If you're authentic, you don't have to say it or even prove it. It shows and speaks for itself. That's the most powerful part of being authentic... if done properly... it's unspoken ... there's no hype ... it's just real!
Sales folks ... BE AUTHENTIC! DON'T BE FAKE! THINK MORE...BE MORE... AND DO MORE FOR YOUR CUSTOMERS... because you care!
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